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Kiplinger Program takes digital training on the road

DougKZ

Kevin Smith, left, and Doug Haddix

 

With its hallmark Kiplinger Fellowship behind us, the program’s staff now steps into summer and ushers in the season of professional media conferences and conventions.

In the coming months, Director Doug Haddix and Deputy Director Kevin Smith will travel coast to coast and be in front of nearly 1,000 journalists, offering our quality brand of continuing education for professionals.

At the core of this travel is the mission of the Kiplinger Program in Public Affairs Journalism: the professional development of journalists in digital and social media.

While the Kiplinger Fellowship garners the most attention, a large part of the Kiplinger brand is on display at various conferences around the nation. Working one session at a time, Kiplinger can boast by year’s end of being involved in training nearly 1,500 journalists.

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Top 5 Storify tips for journalists

Storify can help manage the firehose of tweets, Instagram photos, Facebook posts and other social media tidbits that threaten to drown us daily.

The free service allows users to curate public social media content in creative ways to tell stories. For instance, several news organizations used Storify to report on events in Ferguson, Missouri, after a grand jury decided against indicting the police officer who fatally shot an unarmed black teen. The Mashable story makes terrific use of tweets, photos and videos to put the reader on the ground in the aftermath of the decision.

Mashable Storify

Because all of the content links to its original location (and credits whomever posted it), Storify avoids copyright infringement — whether the Storify is freestanding or embedded on an organization’s website.

At the Kiplinger Program, we strive to #PracticeWhatYouTeach. Here are our Top 5 tips for using Storify effectively:

1. Set up your Storify in advance. 

Whether you’re covering an event or breaking news, save time by setting up a Storify template in advance. Think about how to organize the story. Write explainer text and create links to websites with supplemental information. Find an image that works as a dominant visual. Prominently display the hashtag you’ve decided to use. For our Kiplinger Digital Media Summit, we created a Storify organized by the sessions at our workshop. In advance, we listed the speakers and built links to their LinkedIn profiles for biographical information. Continue reading

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